captions
What to put in the first comment of a social media post
A first comment keeps the caption short by moving hashtags, links, credits, and details one level down, as long as the essentials stay in the caption where everyone sees them.
how to
Every post on the eksis blog tagged how to.
RSS feed- analytics
The social media metrics worth tracking, and the ones to ignore
Platforms report more numbers than any small business can use. Reach, engagement, follower trend, profile visits, and your own best hours to post answer the questions that lead to decisions.
- teams
How to set up a post approval workflow for your team
An approval step catches mistakes before they go out on your brand's account, as long as it stays light. Decide who needs approval, keep approvers few, agree on what they check, and send posts back with a reason.
- giveaways
How to run a comment giveaway people can trust
Comment giveaways are easy to start and easy to doubt. Clear rules before the post and a draw anyone can check afterwards keep the followers who did not win from wondering whether the winner was picked by hand.
- scheduling
How to plan a week of social media posts in one sitting
Posting every day falls apart in the first busy week. Planning the whole week in one session, with time slots set once and room left for the unexpected, keeps your accounts active when you have no time to think about them.
- inbox
How to answer comments and DMs from every platform without missing one
Comments and messages arrive in different apps at different times, and the one you never see is the one that costs you. A single queue, saved answers, and a clear owner for every conversation keep anything from slipping.
- automation
Comment and DM automation without getting your account restricted
Automated replies can answer price and stock questions in seconds. Set up carelessly, they look like spam to customers and to the platform. Narrow triggers, honest messages, and firm limits keep them useful.
- bio
How to write a social media bio that tells people what you do
A bio gets a few seconds to say what the account is, who it is for, and what to do next, inside a character limit that can be as short as 80.
- ai
How to use AI for social media posts without sounding like a bot
AI can write a caption in seconds. Making it sound like you takes a different kind of work: a specific brief, one draft edited in small steps, a detail only you know, and a check of every fact before the post goes out.
